Yeah . . . What IS UP with that full-stop?! While “Forward” connotes possibility and future, a period lends to finality.
Photo: Marc Serota / Getty Images
By: Eliana Dockterman
Source: Time Magazine
If Obama was trying to arrest the attention of grammar nerds, then his slogan is spot on.
By: Tim Nudd
As a brand, Newcastle Brown Ale is no nonsense—or as its new ad campaign puts it, “no bollocks.” The British beer also has little time for rivals who it believes are all bollocks—chief among them, Stella Artois. The new campaign from Droga5, breaking today, announces itself in part with a cheeky outdoor ambush of Stella’s “Chalice” ads. Next to Stella billboards that proclaim, “It’s not a glass, it’s a Chalice, Read more…