By: Tim Nudd
As a brand, Newcastle Brown Ale is no nonsense—or as its new ad campaign puts it, “no bollocks.” The British beer also has little time for rivals who it believes are all bollocks—chief among them, Stella Artois. The new campaign from Droga5, breaking today, announces itself in part with a cheeky outdoor ambush of Stella’s “Chalice” ads. Next to Stella billboards that proclaim, “It’s not a glass, it’s a Chalice, Read more…
What a wild ad! A provocative political statement in a fashion magazine?
–More pictures after the article below–
By: Julia Rubin
More often than not, fashion editorials serve a purely aesthetic purpose. But sometimes they make a political statement, and that’s when wereally pay attention.
We came across a Lior Nordman-lensed editorial for Israeli fashion magazine Belle Mode viaTrendland last month. Nordman photographed female models in provocative twists on modest dress — one wears a see-through full-length skirt, another bears a breast through the keyhole of a long-sleeved blouse — surrounded by men in traditional ultra-Orthodox Jewish garb on a public bus. The images are striking, to say the least.
What a refreshing blend of olden-day images and modern-day images. This is an advertisement for a newspaper in the U.K. called The Times.
Source: My Modern Met
In these beautiful new ads for the British daily national newspaper The Times, Queen Elizabeth II is seen walking with a younger Prince Philip, shaking hands with a dapper Winston Churchill and walking next to an excited crowd of children waving flags. Of course, what makes it all so magical is that the photos are taken from two different eras and have been masterfully merged together. They’re a set of creative ads with the perfect accompanying tagline, “The Life. The Times. The definitive Diamond Jubilee coverage. From the newspaper that has witnessed it all.”
This advertisement, by 8in1 Dental Snacks, is genius and hilarious. My favorite part isn’t the two-tushed canine, but the portrait of two loving dogs behind it on the windowsill. Genius! Priceless expression–she just can’t take the stench of her dog’s breath. And the lady is fabulous–from the expression in her eyebrows to her low-heeled slingbacks. Two thumbs up!
This is an advertisement…
Can you tell what it is?
Fitness First installed a bus stop scale!
Risky but brilliant!
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No more living in denial about the size of your waist line, thanks to this fantastic albeit terrifying guerrilla marketing initiative from the health club chain, Fitness First. Unsuspecting commuters in the Netherlands are faced with viewing their body weight in bright lights – quite literally – when they take a seat at this Rotterdam bus stop. Scary to say the very least, but extraordinarily clever and likely to increase membership numbers at the local Fitness First. The brainchild of Netherlands’ agency N=5, the initiative takes the concept of guerilla marketing to a whole new level. – Lisa Evans